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Launchmetrics MIV Ranking | Milan Fashion Week Womenswear SS23
1. #JAEHYUN
Generated an impressive $1.2 million MIV across ONE (1) placement
His single Instagram post for #PradaSS23 had the highest media index value for Prada
@Prada #Prada #PradaxJaehyun #재현
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#PradaxJaehyun Engagement
✦ Like + save post
✦ Leave comments + boost others
✦ Click through hashtags on his post
✦ Share to Story following template
✦ instagram.com/p/Cj7riHRrLrG
#Jaehyun #Prada #PradaTriangle @Prada
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Lefty Top 50 Influencers | Fashion Week Womenswear SS 23
#JAEHYUN amassed $3.16 MILLION EMV (earned media value) with 25.6% engagement across one #PradaSS23 Instagram post
Ranks #21 most influential celebrity for the event overall
lefty.io/industry-repor…
#Prada #PradaxJaehyun
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Article | WWD
Milan Fashion Week grew its media impact by 82%. South Korea was the biggest audience for the #Prada show, boosted by the presence of celebrities such as #Jaehyun, Song Kang and Twice.
@Prada #PradaSS23 #PradaxJaehyun
#재현 #정재현 #NCT재현 #ジェヒョン
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#PradaxJaehyun Engagement
✦ Like + save post
✦ Leave comments + boost others
✦ Click through hashtags on his post
✦ Share to Story following template
✦ instagram.com/p/ClX4sZcLCI4
#Jaehyun #Prada #PradaFineJewelry @Prada
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✨ Eternal Gold chain necklace 29,000£
✨ Eternal Gold chain bracelet 12,000£
✨ Eternal Gold signet ring 3,500£
#PradaFineJewelry #PradaxJaehyun
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Prada, you’re so lucky for having a Jeong Jaehyun as your brand ambassador.
#PradaxJaehyun @Prada
158
Instagram | Likes
#PradaTriangle post hits 3 million likes. 33rd post to reach this milestone.
instagram.com/p/Cj7riHRrLrG
#JAEHYUN #재현 #NCT재현
#Prada #PradaxJaehyun
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the Prada Eternal Gold Chain necklace and bracelet that Jaehyun wears can actually be connected and made into a long necklace or they can be worn separately like Jaehyun
#JAEHYUN #NCT #재현 #PradaxJaehyun #PradaFineJewelry @Prada twitter.com/i/web/status/1…
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#PradaxJaehyun Engagement
KakaoTalk Channel
pf.kakao.com/_Islxaj/976168…
✦ Like the post
✦ Share the post
✦ Leave comments in Korean
✦ Click tracked link to campaign:
✦ tinyurl.com/mte6usm8
#Jaehyun #Prada #PradaFineJewelry
161
오늘 재현픽으로 추정되는 프라다 패딩 버킷햇, 바머 재킷, 스니커즈들✔️ #PradaxJaehyun #PRADA
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Prada Cotton Shirt with Appliqués #PradaHoliday22 #PradaxJaehyun
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Vincent Cassel, Letitia Wright, Louis Partridge Front Cinematic Prada Spring Ad Campaign.
Joined by Jaehyun Jeong and Hunter Schafer, the actors were photographed by David Sims in candid images seemingly taken from a movie set.
wwd.com/business-news/…
#PradaxJaehyun
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#PradaxJaehyun
The campaign’s concept nods to the spring 2023 show, held last September in Milan, when Prada and Simons partnered with film director Nicolas Winding Refn on a project called “Touch of Crude.”-
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Miuccia Prada and Raf Simons have cast a starry pack for Prada’s spring ad campaign.
Joined by Jaehyun Jeong and Hunter Schafer, the actors were photographed by David Sims in candid images seemingly taken from a movie set.
wwd.com/business-news/…
#재현 #JAEHYUN #PradaxJaehyun
166
แจฮยอนได้เข้าร่วม Global Campaign Spring Ads แคมเปญแรกในฐานะ Brand Ambassador ของ PRADA ไลฟ์ไอจีที่สปอยล์ถ่ายแบบเดี่ยวเริ่มเลย🔥🔥
#JAEHYUN #재현 #NCT재현
#PRADA #PradaSS23 #PradaxJaehyun
#JAEHYUNforPrada2023
167
@Kpop_Herald
.@NCTsmtown_127's Jaehyun has been selected the global campaign model of @Prada. SM said Jaehyun will be taking part in Prada's 2023 SS season main global campaign as the first Korean artist to take up such role for the Italian brand. ✨ #JAEHYUN #PradaSS23 #PradaxJaehyun #재현
168
love to see Jaehyun on Prada Instagram 😍
#PradaSS23 #JAEHYUN #Prada @Prada #PradaxJaehyun #JAEHYUNforPradaSS23
169
130113 #PradaxJaehyun Engagement
Discover more: tinyurl.com/27bxjsya
Instagram: instagram.com/p/CnWsSSMN6JE
Facebook: facebook.com/Prada/photos/a…
Twitter: twitter.com/Prada/status/1…
@Prada #Prada #PradaSS23 #JAEHYUN
170
프라다 인스타 속 재현이 ♡
Prada People에서 글로벌 메인 캠페인 모델까지🥹
🔗instagram.com/p/CY1f0ecM_M8/…
🔗instagram.com/p/CfBtxc6jGVi/…
🔗instagram.com/reel/Cfi8mXBDj…
🔗instagram.com/p/CnWsSSMN6JE/…
#PradaSS23 #JAEHYUN #Prada @Prada #PradaxJaehyun #JAEHYUNforPradaSS23
171
#PradaxJaehyun Engagement
✦ Like + save post
✦ Leave comments + boost others
✦ Click through hashtags on his post
✦ Share to Story following template
✦ instagram.com/p/CnbYz70Ok0S
#Jaehyun #Prada #PradaFW23 #PradaSymbole @Prada
172
#PradaxJaehyun Progress + Milestones
JUN 2021 - First sponsored post
SEP 2021 - First and only celebrity to livestream show worldwide
JAN 2022 - Prada People
JUN 2022 - Prada Ambassador
JAN 2023 - Prada Spring Summer 2023 Global Campaign
#JAEHYUN #재현 #Prada @Prada FULL ↓
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한국 셀럽을 향한 러브콜, 해외 브랜드의 뉴 앰버서더 8인
harpersbazaar.co.kr/article/74278
"만능엔터테이너 NCT 127 재현"
#PradaSS23 #JAEHYUN #Prada @Prada #PradaxJaehyun
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KATADATA Insight Center (KIC) Survey | June 2022
Respondents listed K-Pop artists whom they most associated with high-end brands.
#1. Dior - JISOO - 9%
#2. CHANEL - JENNIE - 7.3%
#3. Louis Vuitton - BTS - 6.3%
#4. CELINE - LISA - 5.3%
#5. #Prada - #JAEHYUN - 5%
#PradaxJaehyun
175
프라다 공식 홈페이지 2023 봄/여름 남성 컬렉션 들어가면 재현이 사진 뜬다!!!
🔗prada.com/kr/ko/men/spri…
#PradaSS23 #JAEHYUN #Prada @Prada #PradaxJaehyun
